On November, 19th there was a presentation of a new product of UPG - MDF.

On November 19th in the context of the MEBEL 2003 fair, at the support of Association of furniture and woodworking companies of Russia, UPG had organized the MDF presentation. The MDF plant was launched in September of this year at Zheshart Plywood Mill.

The products were presented to the main players of the furniture market: leading furniture producers of Russia, to the companies trading wood based panel materials and to the representatives of special and business mass media.

Except the meeting the product itself and representing the samples, there were the technological features of MDF of UPG, strategic plans of the company, marketing and sales politics being announced.

The goal of the event was to get a feedback of the furniture producers, to know and take into consideration their needs and wishes, to present the product and give the recommendation about using the MDF panels.
And that goal has been justified. After discussing the main matters the representatives of UPG answered the question alarming the furniture producers.